It is highly likely that the first signs that man made in “prehistoric” times were wood custom signs. And here I have to digress. How does anyone know when prehistoric times started and ended? And if they’re prehistoric, who determines where history began? So really, does “prehistoric” just mean we don’t know our own history?… Keep Reading
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Recent Blog Posts
Custom Diecut Stickers: Why Die Cut Stickers Are Way Cooler Than Rectangle Or Square Decals
If you drive about on the various highways and city streets throughout the United States, one thing that you’ll observe is that virtually every vehicle has die cut stickers or decals stuck to it promoting nearly anything, no matter whether it’s custom diecut stickers proclaiming the occupant’s political views, or perhaps a booster die cut… Keep Reading
Intelligent Marketing: Where to Use Double Sided Banner Stands versus an X Stand Banner or Single-sided Pull Up Banner Stands
Bob is an average salesman from a company that sells printers and copy machines. Larry is also an average sales rep for a competing distributor of similar equipment. The printers and copiers the two companies sell and service are of excellent quality, and are, realistically, commoditized products. This week, Bob and Larry both loaded up… Keep Reading
Roll-Up Banner Stands Are a Great Way to Advertise a Product or Service “On the Fly” – 3 Reasons Why You Need to Have a Banner Roll Up Stand.
There are lots of crazy ways sales people and companies use to try to get noticed. Why do some work, while most don’t? Better question – why can one company’s sales rep use a banner roll-up stand and get dozens of quality sales leads from it while another sales rep from a different company also… Keep Reading
Vinyl Decal Printing For Advertising – Sensible Methods For Looking For The Best Custom Decal
A custom decal may be employed as product label, used in a marketing campaign, and for various industrial uses, to mention just a few usages for vinyl decal printing. Vinyl stickers may be found in an extensive variety of dimensions, ranging from less than a square inch to Sixteen foot wide rolls just for vinyl… Keep Reading
How Self Adhesive Letters for Vinyl Lettering for Walls, Windows, Signs, Banners, & Vehicles “Caused” My Entry Into the Sign & Graphics Business
In 1991, after “researching” starting a company to make signs, banners, and vinyl lettering for walls, etc., in the local Spokane, WA area, my Father and I leapt into the sign business, boldly treading where angels fear to tread. We purchased the wrong graphics program from John, a slick salesman from Seattle who knew (we… Keep Reading
Sandblasting Signs – How to Choose the Right Materials to Make a Sandblast Sign
A Short History of Sandblasting Signs and the Tools Used to Make Sandblast Signs Most of you reading this article probably will never make a sandblast sign, but if you want to know about the process of sandblasting signs, this article will be very informative in that regard. In about 1870, Benjamin C. Tilghman invented… Keep Reading
Label Sticker Printing in the Long Run and Options for Short Run Sticker Label Printing
As with everything in the printing industry, sticker label printing has been affected by the rise of digital label sticker printing. It used to be that you could have a short run of label sticker printing done if you wanted to have a one or two color label, but if you wanted a full color… Keep Reading
Laminate Letters For Displays And Laminated Letters For Logos
Many companies today are opting for laminated letters for logos and interior sign displays because laminate letters simply look great without costing an arm and a leg, which in the current economy, you simply won’t have because the IRS already took it! Creating Laminate Letters and Letters for Logos with CNC Routers – How This… Keep Reading
If You Need to Purchase Logos and Letters for Your Business’ Sign Letters, Make Sure They Have a Lifetime Warranty
If you’re upgrading your facility or moving to a new facility, it is highly likely you’ll also be purchasing some logos and letters or some type of new outdoor signage for your building. Business sign letters are often done using 3D lettering, also known as dimensional lettering, and there are several options available for your… Keep Reading
You Can Buy Personalized Sticker Labels Anywhere, Right? How to Make Your Online Purchase of Customized Stickers Labels or Anything Else with Absolute Certainty
In 1998, the company I managed became the first sign and graphics firm to be listed on a new internet search engine called Yahoo! I was immediately impressed by the fact that, with no real effort at all, we were suddenly getting customized stickers labels orders from New York or Miami or Los Angeles, where… Keep Reading
On Roll Labels (or Stickers by the Roll) – How Do You Know From Which Label and Sticker Printer to Purchase Your Company’s Shipping Label?
Quite frankly, there are a bazillion companies online selling label and sticker products, from shipping stickers by the roll (or “on roll labels“) to service stickers to pretty much any sticky thing you might want to purchase. Pricing often seems to be the name of the game, and if you get stiffed for a few… Keep Reading
Purchasing Auto Dealer Decals for Your Car Dealership – Avoiding Companies with Lousy Customer Service When Purchasing Your Auto Dealer Stickers
First, let’s take a look at what auto dealer stickers that car dealerships have available to them today. Auto dealer decals are available in a few different styles. Chrome auto dealer stickers are a popular low-priced option, and clear polyester auto dealer stickers are also well-liked. Another option that can be made either as die-cut… Keep Reading
The Bronze Plaque & The Aluminum Plaque – Signs Don’t Get Much Better Than This
The dictionary definition of a plaque is “a thin, flat plate or tablet of metal, porcelain, stone, etc., intended for ornament, as on a wall, or set in a piece of furniture” or as “an inscribed commemorative tablet, usually of metal [or polished marble or granite] placed on a building, monument, or the like.” In… Keep Reading
Carved Wood Signs – One of the Oldest Types of Signs in Existence, Wooden Carved Signs are Still One of the Most Beautiful Styles Available
No one knows exactly when the first caveman/woman carved their initials in a tree as a territorial marker, but we do know that wooden carved signs, along with cave drawings and papyrus and piles of stones, carved wood signs are one of the oldest types of signs. Of course, they look a little better now… Keep Reading
Is Every Banner Printing Shop Created Equal? We don’t Think so…
Back in the early 1990′s when I went into the sign and banner printing business, all you needed was a vinyl plotter and you could open a banner printing shop. In fact, guys were making great money hanging out a banner for their banner printing shops. One banner printing shop, as a matter of fact,… Keep Reading
Display Banner Printing – What’s Coming in 2012
First off, let me define what we mean when we say “display banner printing.” Don’t all banners display something? Yes, they do, but when I am defining “display banner printing” I am referring mainly to retail or tradeshow banner displays. Definitions of Materials used for Display Banner Printing Generally speaking there are two basic material… Keep Reading
What are the Best Times and Places to Use Vinyl Advertising Banners?
In my 20 years in the sign, decal, and banner advertising business, I’ve seen vinyl advertising banners used for a myriad of different uses. Vinyl advertising banners can be used for a few days (cheap advertising) and up to 10 years or more (really cheap advertising!). One vinyl advertising banner we made for a store… Keep Reading
Outdoor Banner Printing – How to Most Effectively Utilize a 2-second Viewing
There are a few things you should know about outdoor banner printing. As I’ve sort of stated in the title, less is more in outdoor banner printing. I’ll also tell you about some of the latest developments in outdoor banner printing. Strategic Street-level Advertising – The “2 Second Rule” for Outdoor Banner Printing and Advertising… Keep Reading
