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Category: Banners

Cheap Banners – Make Sure They Are Worth The Cost

Wouldn’t you love to be able to get your name around town?  Well, now you can.  There are cheap banners which serve the purpose that they are intended for – getting your brand name and product knowledge into the public consciousness! Don’t be shy in researching what types of cheap banners are out there.  Of… Keep Reading


Birthday Banners Convey Heartfelt Wishes

Birthday banners are an important part of any birthday celebration.  Not only do they add a lot of festivity and solidarity among the guests, they make you look good.  Birthday banners show that you’re thought of everything, in covering all your bases to make the birthday boy or girl a day they won’t soon forget. … Keep Reading


Fabulous Fabric Custom Banners Make Your Ad Look Like a Piece of Art

Custom fabric banners are great for your business because they are one of a kind and can really be creative.  Fabric custom banners in particular are really “in” right now, because fabric looks biologically friendly and exudes a look of quality, authenticity and nostalgia for our non-plastic, non-synthetic loving era. Beautiful custom fabric banners show… Keep Reading


Easy-to-Work-With Fabric & Vinyl Banners Offer Stunning Graphics

Name any type of business and then look at how and why they advertise. Whether it is a restaurant promoting Monday Night All You Can Eat, grocery stores advertising their in store sales, or a car dealership that wants to beat out the competition with overall new car sales for the month, you can see… Keep Reading


Cheap Banners with Great Quality – Banner Printing Possibilities for the Small Business Owner

Until recent years, the average small business owner often found himself between a rock and a hard place.  With prohibitive printing costs, high overhead and cost/benefit issues, a small business owner’s ideal banner was only a pipe dream.  Brilliant or not, the average entrepreneur didn’t have the opportunity to compete with the big dogs.  Cheap… Keep Reading


Intelligent Marketing: Where to Use Double Sided Banner Stands versus an X Stand Banner or Single-sided Pull Up Banner Stands

Bob is an average salesman from a company that sells printers and copy machines. Larry is also an average sales rep for a competing distributor of similar equipment. The printers and copiers the two companies sell and service are of excellent quality, and are, realistically, commoditized products. This week, Bob and Larry both loaded up… Keep Reading


Roll-Up Banner Stands Are a Great Way to Advertise a Product or Service “On the Fly” – 3 Reasons Why You Need to Have a Banner Roll Up Stand.

There are lots of crazy ways sales people and companies use to try to get noticed. Why do some work, while most don’t? Better question – why can one company’s sales rep use a banner roll-up stand and get dozens of quality sales leads from it while another sales rep from a different company also… Keep Reading


Is Every Banner Printing Shop Created Equal? We don’t Think so…

Back in the early 1990′s when I went into the sign and banner printing business, all you needed was a vinyl plotter and you could open a banner printing shop. In fact, guys were making great money hanging out a banner for their banner printing shops. One banner printing shop, as a matter of fact,… Keep Reading


Display Banner Printing – What’s Coming in 2012

First off, let me define what we mean when we say “display banner printing.” Don’t all banners display something? Yes, they do, but when I am defining “display banner printing” I am referring mainly to retail or tradeshow banner displays. Definitions of Materials used for Display Banner Printing Generally speaking there are two basic material… Keep Reading


What are the Best Times and Places to Use Vinyl Advertising Banners?

In my 20 years in the sign, decal, and banner advertising business, I’ve seen vinyl advertising banners used for a myriad of different uses. Vinyl advertising banners can be used for a few days (cheap advertising) and up to 10 years or more (really cheap advertising!). One vinyl advertising banner we made for a store… Keep Reading


Outdoor Banner Printing – How to Most Effectively Utilize a 2-second Viewing

There are a few things you should know about outdoor banner printing. As I’ve sort of stated in the title, less is more in outdoor banner printing. I’ll also tell you about some of the latest developments in outdoor banner printing. Strategic Street-level Advertising – The “2 Second Rule” for Outdoor Banner Printing and Advertising… Keep Reading


Online Banner Printing – Are You Really Going to be able to Purchase a Banner Online for $.99 per Square Foot?

With the initialization of the world wide web in the early 90′s, and the commercialization of the internet that followed, online purchasing, including online banner printing, has gained incredible traction in the past 20 years. So much traction that companies have been built or failed – or both – in consequentially the grandest development in… Keep Reading


Materials and Procedures to Wrap a Car with a Vehicle Graphics Car Wrapping

Car Wrapping. Vehicle Graphics. Wrap a car with digital graphics. No matter how you say it, vehicle wrapping (car wrapping for the sake of this article) is big business. You see them all over the town and on the freeways and highways. Car Wrapping is a great way to avoid – so far – taxation… Keep Reading


Where Custom Signs and Printing Are Now in the 21st Century – Part 5 (the last one!) of This Sign History Series

Well, I thought I would be done with this series last time on custom signs and printing, and I did actually get into the late 20th century, but I didn’t really get to where custom signs and printing crossed paths. So this time, I am going to attempt to explain how custom signs and printing… Keep Reading


Why Sign Makers…& Their Clients…Love Digital Printing

In some past articles I reviewed the techniques involved in how sign makers screen print signs, and I also explored various plastic sign materials for sign prints and how they were used. Today I’m going to talk about the revolution in printing that digital printing has brought to sign makers in the past 10 to… Keep Reading


If You’re Wanting a Banner Printer to Print a Banner for Your Company, What Can You Expect for Color Printing Prices?

Up until the last decade, full color printing was the domain of large companies that could afford the substantial color printing prices to print a banner (or rather, thousands of them). But to print a banner for a small business – well, let’s just say that color printing prices were prohibitive to small business. High… Keep Reading


How Full Color Printing Has Changed the Way Sign Companies Do Business

It used to be that sign companies produced full color printing for only the big corporations like Coca-Cola, IBM, or Xerox (back when they were still a dominant player). Full color printing by sign companies was expensive unless it was done in huge volume, especially when sign companies printed larger format full color advertising media… Keep Reading


Do You Think I Could Teach You How To Make A Cloth Banner?

It might be a misnomer in some ways to title this article “How To Make A Cloth Banner” because honestly, I don’t even know how to make a cloth banner! Well, that’s not exactly true, but I don’t really know how to make a cloth banner from scratch. I am not a seamster, although I… Keep Reading


Sublimation Fabric Printing – Gorgeous Prints, Impressed Clientele – Makes You Look Good!

If you did a Google or Yahoo! query for the term sublimation fabric printing, in all likelihood you are looking for a company that does sublimation fabric printing of banners, trade show graphics, cloth posters, or flags. You also may have been looking for textile printing company that does sublimation fabric printing, although more than… Keep Reading


Exactly What Happens During Fabric Sublimation Printing?

If you did a search for fabric sublimation printing, you were either looking for textile printer or a company that does fabric sublimation printing of banners, posters, or flags. Most likely the latter. While fabric sublimation printing has been around for decades, this particular term has become most closely associated with the large format printing… Keep Reading


The Remarkable Evolution & Adaptation of the Sign & Banner Print Shop Species into being Fabric Printing Companies

If you did a search engine query for fabric printing companies, you would come up with a variety of reasons for printing fabric, but our purpose in talking about fabric printing companies will be for the purpose of printing fabric advertising banners, since that is what I’m familiar with. Another reason for searching for fabric… Keep Reading


Dye Sublimation Printing Services, Chemistry, and Materials Explained in Terms Even I Understand

Vinyl banners are “passe.´” “Boring.” “Dull.” Useful, but everybody’s got at least one. OK, they are cheap…I’ll give you that, but what does that say about your company. Your customer service. Your products. Your services. Dye sublimation printing services offer a welcome breath of fresh air to the banner market. There are more companies offering… Keep Reading


Dye-sublimation Fabric Printing for Displays and Tradeshows: Why It’s Superior to Any Other Printing in 2011

One of my favorite industry topics lately has been dye-sublimation fabric printing. Of all the developments I’ve witnessed in my 20 years in the graphic advertising, dye-sublimation fabric printing is the one that has improved the quality of advertising graphics the most. Consider that in the past 150 years, signs went from being art –… Keep Reading


The Skinny on Dye Sublimation Inkjet Printers & Printing

While we don’t sell printers, nor do we ever plan to, we have purchased a few. This article is about dye sublimation inkjet printers and how they work and how they changed the banner and poster business in the past decade, and why I think dye sublimation inkjet printers are the bomb! History of Dye… Keep Reading


Cloth Banners Printing Methods Exposed!

Now that title got your attention, didn’t it! Is it scandalous? A) Are companies that do cloth banners printing hiding something from you, the customer? B) Should cloth banners printing be done differently but “they” just aren’t telling us? C) Or do I have lots of direct marketing friends who love catchy headlines? Or D),… Keep Reading


What’s So Great About Dye Sublimation Banners?

I’ve written a few articles about dye sublimation printing, but this article will deal specifically with dye sublimation banners, how they’re done, where our clients are using them, and why you may want to consider upgrading your banner purchase to dye sublimation banners from vinyl banners. And why dye sublimation banners may actually be cheaper… Keep Reading


Pros and Cons of Online Banner Printing

With the advent of the internet in the early 1990′s and the commercialization that followed, online purchasing, including online banner printing, has exploded. So much so that companies have been built or failed in the aftermath of the biggest development in consumer purchasing ever witnessed. Online banner printing exploded in the mid-2000′s, and several companies… Keep Reading


What to Look for in a Banner Printing Shop

Back in the early 1990′s when I went into the sign and banner printing business, all you needed was a vinyl plotter and you could open a banner printing shop. In fact, guys were making great money hanging out a banner for their banner printing shops and making decent money. One of these shops, in… Keep Reading